Amazon Shopify Divide, Lens Live Shopping, Walmart Collectors Night, Walmart Toy Picks Update - This week in Amazon & eCommerce - Sep 17

Amz is at the top for a reason… But how long can you ignore your sellers?

1. AI Divide Between Amazon and Shopify: Amazon and Shopify’s contrasting use of AI highlights their fundamentally different business models: Amazon focuses on supply-side efficiency to enhance customer experience, while Shopify emphasizes demand-side tools to empower merchants. [Learn more]

2. Amazon Brings “AI” to Lens Live Shopping: Amazon has expanded its image-search capabilities with the launch of Amazon Lens Live, a feature that lets users instantly scan products and view real-time matches in a swipeable carousel, now with AI-powered insights from its shopping assistant Rufus. Hopefully it works… [Learn more]

3. Walmart Launches Collector’s Night to Capture Growing Hobby Market: Walmart is making a stronger push into the collectibles market with the launch of “Collector’s Night,” a Thursday-night live-streamed series on Walmart Live powered by TalkShopLive in partnership with WeTheHobby. [Learn more]

4. Walmart Unveils 2025’s Must-Have Holiday Toys: The 2025 iteration of the retail chain’s Top Toys List showcases 50 must-have gifts, including budget-friendly options, creative playsets, and collectibles, paired with rollbacks, pickup, and delivery in an attempt to make holiday shopping easier for families and draw customers away from Amazon. [Learn more]

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Isaiah Fritz, Joe White and the OSP Team

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