Amazon's Trust Dilemma, TikTok's Fee Frenzy, eBay's Vintage Renaissance, 2023's Advertising Lesson - This week in Amazon & eCommerce - Jan 17

Do you trust random brands?

1.  Amazon’s Consumer Concerns: In a recent report, Amazon faces growing distrust from consumers towards third-party sellers and products from unknown brands, signaling a crisis in product reliability and seller legitimacy on the platform. [Learn more].

2. TikTok Shop's $17.5 Billion Ambition: In a move aimed at expanding its TikTok Shop US business to a potential $17.5 billion, TikTok has announced a significant increase in its selling fees, as reported by TechCrunch referencing a Bloomberg report. [Learn more].

3. Ebay’s Vintage Treasures Soars: In a recent blog post, eBay highlighted the surging popularity of vintage goods, challenging the perception that Etsy is the sole hub for such items. The post revealed compelling statistics indicating significant price increases for various vintage items. [Learn more].

4. Navigating Advertising Minefields post-2023 and Beyond: In 2023, brands faced a divisive impact of purpose-driven marketing akin to political platforms, leading to unexpected controversies and plunging Key Performance Indicators (KPIs). [Learn more].

Check out some recent trends from EcomTrendFinder!

Thank you for sharing your day with us,

Isaiah Fritz, Joe White and the OSP Team

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