OSP Playbook Special! Amazon’s Big Shift and Big Spring Sale 2025, Amazon Transforming Healthcare? Prime Perks for Young Adults - This week in Amazon & eCommerce - Feb 26

No wonder they keep upping fees…

1. Third-Party Sellers Take Over as Amazon Attempts to Redefine Retail: Amazon’s third-party sellers accounted for 62% of units sold in Q4 2024, marking a record high as the company shifts from retailer to infrastructure provider. Seller fees now make up one-fourth of Amazon’s revenue, with third-party services generating $156.1 billion last year. [Learn more]

2. Amazon’s Big Spring Sale 2025 Brings Deals for Everyone: Amazon’s Big Spring Sale 2025 will run from March 25 to March 31, offering discounts across categories like home, beauty, fashion, and travel. Unlike Prime Day, this sale is open to all shoppers, though sellers can also offer exclusive Prime member discounts. [Learn more]

3. Amazon's All-in-One Healthcare Services: Amazon Health Services provides a range of health care options, including Amazon One Medical for primary care, Amazon Pharmacy for medication delivery, and virtual care for quick consultations. [Learn more]

4. Exclusive Prime Benefits and Big Savings for Young Adults : Amazon offers young adults aged 18-24 or higher education students a discounted Prime membership, which includes the normal free shipping, exclusive deals, and access to Prime Video, Amazon Music Unlimited, and Kindle Unlimited. [Learn more]

5. How We Rescued a $30M+ brand's catalogue from Buy Box Suppression: When you raise the price on your product, Amazon often removes the Buy Box due to “competitive pricing”. It’s one of the biggest headaches that brands come to us for help with. Here’s our 5 step approach to fixing the problem. [Access the playbook] 

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Thank you for sharing your day with us,

Isaiah Fritz, Joe White and the OSP Team

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